Pulse Day

A global initiative

What ?

The "Pulse Day" is an annual global awareness initiative led by EHRA in collaboration with APHRS, HRS and LAHRS to address the knowledge gap on cardiac arrhythmias.

When ?

The first edition of the Pulse Day will be launched on 1 March.

Why?

Approximately 1/3 of the global population may develop a serious arrhythmia, linking the date (1/3 i.e. 1 March) with the medical data.

ACES Concept 

The Pulse Day is based on the ACES Concept which focuses on:

• Action (A): Learn and teach how to take the pulse
• Connect (C): Encourage the young generation to care for the older generation
• Educate (E): Provide information to individuals at risk and the general population
• Share (S): Widely spread the initiative through social media campaigns

Background

Cardiac arrhythmias, irregular heartbeats, can range from harmless to life-threatening, yet there is a significant knowledge gap in the general population. If we take Germany as an example, two million Germans suffer from Atrial Fibrillation (AF), a common arrhythmia, with prevalence increasing, particularly in the aging population. AF can lead to severe complications such as heart failure and stroke. The European Heart Rhythm Association (EHRA) recommends screening for AF, emphasizing the importance of early detection.

Get Involved

Join us in making a difference on #PulseDay and all year round. Learn, connect, educate, and share to increase awareness of cardiac arrhythmias globally. Together, we can make a positive impact on the lives of millions and promote heart health for all.

• Download the Pulse Day promotional toolkit and promote the event in your networks, social media groups and websites
• Follow us on social media for updates and information EHRAPresident, #PulseDay
• Organise an event and let us know about it. Post your event details on X with the hashtag #PulseDay, include photos & videos and send us a report after the event
• Share the videos with your friends and family to raise awareness

Together, let's beat the odds and ensure a healthier heart for everyone !

You have a question or you wish to get further information? Contact the EHRA team at ehra@escardio.org 

‘Take the pulse’ of what the community says and join the conversation on X using #PulseDay